Mud Turtle Program Is Here!
We’re obsessed with learning as much as possible about beer. And the best way to do that, we’ve found, is to drink it. In response to this thirst for hoppy knowledge, we’ve established the Mud Turtle Program.
Why “Mud Turtle?” Well at one point, Houstonians were actually mocked as “Mud Turtles” throughout the rest of Texas because of how filthy our city was. We had no clean water, no streets, and a significant portion of our population was drunk at any given point in time because one of the only sanitary beverages was beer (certainly not bayou water).
Register as part of the Mud Turtle Program and begin to learn about delicious beers as you drink them. There are also some great prizes involved. Want to go to Belgium on our dime? You can make it happen. Do they even have turtles in Belgium? Who knows!? But we promise that as you climb the Mud Turtle ranks, you’ll learn a ton about beer and appreciate it more than ever.
Another fundamental personality trait of Houstonians is our competitive nature. Few other cities would have made it through those Turtle Days without a group of real stubborn sons ‘a bitches. In this spirit, advancing through the program’s levels will depend on your ability to challenge other Mud Turtles to blind tastings. We’ll make sure to keep track of the Mud Turtle Top 25 at all times so you can be sure to know where you stand in the Turtle Hierarchy.
April 16, 2013